
OSB Group has launched specialist lender Rely to provide a faster and simpler buy-to-let lending journey for brokers and their landlord clients.
The launch of its new lending platform follows a successful extended pilot involving 50 broker firms and feedback from more than 500 brokers, who have already successfully submitted business.
It promises to help first-time landlords through to large-scale professional investors as they develop and grow their businesses.
Brokers can register quickly and easily through a four-minute process and view the new range of products and features available on the Rely website. Reduced paperwork, no separate legal panel for limited companies, and a wide range of products geared towards property investors are just some of the features available.
The new technology, which features 18 partner integrations, means Rely’s buy-to-let experts can support brokers with more complex or unusual cases that require additional guidance.
Rely officially becomes the dedicated buy-to-let brand under OSB Group, allowing Precise to focus on residential and bridging mortgages, meaning that buy-to-let products from Precise will be withdrawn. The Kent Reliance for Intermediaries (KRFI) brand for new business will also be retired and officially announced at a later date.
Adrian Moloney, group intermediary director, (pictured) says Rely provides brokers with simpler, faster and more predictable lending journeys as well as offering product choice, value and confidence across a broad range of buy-to-let scenarios. He adds: “Using data-driven lending decisions, it enhances our ability to streamline every broker touchpoint from underwriting, valuation, risk assessments and even document handling.
“Rely is an absolute game changer that utilises technology to do the ordinary, whilst freeing our people to do the extraordinary.”
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