Revolutionary broadband product provides innovative way to connect with tenants and protect against rent arrears.
Following the successful launch of Risk Free Bills Inclusive last year, specialist student utilities and service provider, Glide, today launches an exclusive new broadband product, fully loaded with Browzer. This bespoke platform provides an innovative solution to engage with tenants via a customisable homepage, giving landlords unrivalled visibility within the house for the first time.
Browzer has already been operating effectively in many UK Halls of Residence giving Universities the opportunity to successfully communicate with their students, as well as private providers such as Unite. Glide becomes the first company to offer such a platform in off-campus private housing.
Glide’s broadband product will also give property businesses the ability to suspend individual student broadband access, across all their devices should an individual fall behind on their rent, thus helping to safeguard against rent arrears. No other tenants would be affected, an attribute Glide believes is a first in the market, allowing students that pay their rent not be penalised by other tenants actions. Traditionally agents have been forced to block broadband access for the entire house.
Benefits for landlords:
Direct Support: Glide offers 24/7 support for all tenants, regardless of who holds the contract. This means that tenants can phone the call centre direct, without having to go through their landlord, if issues arise.
Browzer: Each landlord will have a customisable homepage, which can be used as a communications tool to connect with their tenants. It features magazine style articles, written by student content experts and is presented to tenants the first time they log on to the Internet each morning. Opportunity to boost revenue via third party promotions and sponsored content.
Rent Collection solution: Restrict an individual’s broadband usage if payments are missed, safeguarding against rent arrears, without impacting other tenants.
Strong Connectivity: Glide, via Cablecom, now has its own national network, which has given the company far greater control over connectivity and speeds. Glide promises superfast broadband that won’t slow down during peak times.
“Our annual study of student living, What Students Seek1, found the proportion of students living in privately rented homes and flats reporting problems regarding communication was almost double those living in student halls. Keeping in touch with your tenants is an increasing challenge for letting agents and landlords, which was a key driver for Glide in developing our broadband product and taking Browzer to the private rental market.” said Richard Price, Director of Sales at Glide.
Browzer has been used in student halls as a platform for universities to message first year students since 2012. It’s proven very successful, so it made complete sense to develop and offer out to letting agents and landlords as part of our broadband offering. We’re finding that our customers are particularly interested in the ability to suspend an individual’s broadband usage as a different way to help collect...
rent. This hasn’t been possible before and we’re hopeful it will encourage tenants to make payments on time to minimise debt among landlords and letting agents.”
Bill Free Homes was first to sign up to Glide’s new broadband product before its official launch this month. Director, Peter Smith said, “We are an expanding, innovative team, and as such we are always looking at ways to improve our service and keep at the forefront of technology. That’s why we were keen to sign up to Glide’s new Broadband offering. It’s totally unique and means we can improve customer experience by offering useful, readable content that we can pepper with our own messages.”
As with all of Glide’s products, the broadband package has been designed to make lives simpler for landlords and letting agents, while meeting the needs of students. Glide’s broadband product is an innovative way for landlords to communicate with their tenants while providing a first class broadband service. Landlords of shared households can find out more about Glide’s broadband product and Browzer at http://www.glide.co.uk/browzer
Results taken from a survey of 1,010 students in May and June 2016 as well as year-on-year data obtained from previous surveys and focus groups conducted by www.accommodationforstudents.com
Glide is a utilities and service provider for shared households. Founded in 2006, Glide was the first company in the UK to offer multi-tenant billing, taking the headache and financial risk out of bills for people living in shared accommodation. Glide’s mantra is bills made simple, life made simple. They exist to take the pain and stress out of utility bills, so letting agents, landlords, and tenants have more time to do the things they love.
In 2016 Glide was acquired by student broadband, TV and telephony specialists, Cablecom. The Somerset-based group serves more than 250,000 customers across Europe and the UK, providing internet services to high-density properties used by students.
Glide.co.uk is recognised as one of the UK’s fastest growing businesses, having entered the Sunday Times Virgin Fast Track 100 in late 2014, and has achieved several accolades for achievement: notably, Best Business Award for Innovation: Best Business Awards 2014. 1000 Companies to Inspire Britain.©LandlordZONE® – legal content applies primarily to England and is not a definitive statement of the law; always seek professional advice. Legislation changes, so check dates on these articles. If you have questions go to the LandlordZONE® Forums