Please Note: This Article is 7 years old. This increases the likelihood that some or all of it's content is now outdated.

Support for Labour among Britain’s 2 million landlords is at just 19 per cent ahead of the General Election, according to a new survey from the UK’s fastest growing lettings agent, Rentify.

Labour leader Ed Miliband’s personal approval rating has crashed to just 16 per cent.

  • Support for Labour among British landlords is at just 19%
  • Ed Miliband’s personal approval rating plunges to 16%
  • Ukip is more popular than the Labour leader, with 17% approval
  • 45% of British landlords say they intend to vote Conservative
  • David Cameron is the most popular party leader among landlords
  • Survey by Rentify is the largest, most comprehensive of its kind

Polling of the general population has Labour and the Conservatives neck-and-neck, with YouGov currently predicting 35 per cent of the vote for Labour and 33 per cent for the Tories.

But Rentify’s survey of over 1,200 British landlords across all ages and locations shows that nearly half of are planning to back the Tories, with a whopping 45 per cent pledging their support to David Cameron’s party – more than double Labour’s share – and 51 per cent expressing their support for Cameron personally.

Rentify’s survey results suggest that landlords who previously voted for Labour and the Lib Dems are switching to Ukip, with one survey respondent referring to Miliband as “kryptonite.”

While the Conservative vote share has remained steady, Labour’s drop in supporters has been almost entirely hoovered up by the insurgent Ukip.

“Labour has been hugely vocal on housing policy in the build-up to the election, but these results suggest they may have gone down the wrong path,” said Rentify chief executive George Spencer.

17 per cent of respondents said they were planning to vote for Nigel Farage’s Ukip. The Liberal Democrats slipped to just 6 per cent, languishing alongside the Greens.

Rentify polled 1,205 British landlords over the age of 18 during March 2015, from its database of 175,000 active UK landlords.

The full report, including age and location data and political analysis from Rentify’s in-house property experts, is available free of charge to journalists upon request.

About Rentify:

Established in 2012,  Rentify is already one of the largest estate agents in the UK. The company has an active user base of 175,000 UK landlords and has raised $10 million (£6.6 million) in funding to date.

Please Note: This Article is 7 years old. This increases the likelihood that some or all of it's content is now outdated.


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