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LandlordZONE.co.uk is currently receiving around 2.7m visits per year (June 2014), on average over 1.3 million pages are viewed every month.
Our visitors include, in the main, landlords and property investors, also letting agents and property professionals, plus tenants of both residential and commercial properties – mainly UK based. We also receive a sizeable cohort of ex-pat visitors, owners of UK or international properties, based around the world.
An analysis or our traffic shows that around 25% comes from the London and South East region. The rest is spread evenly throughout the UK with a small percentage (7%) world-wide, the USA being the next most popular visitor country. British Commonwealth countries feature high as well.
Our LandlordZONE® Update (e-Newsletter) subscriber list is growing continuously: we currently have (June 2014) over 100,000 registered subscribers
This, coupled with our high Google ranking makes LandlordZONE® one of the prime means for advertisers targeting UK landlords and letting agents: these are traditionally diverse groups, high net worth individuals and companies, generally quite hard to reach by any other means.
We are a totally independent organisation dedicated to helping landlords, agents and quality suppliers market their products and services in a cost-effective way.
You will find useful statistics about our traffic and advertising on LandlordZONE at www.alexa.com – make sure you change to: View Data for the UK
Download our Media Pack
The UK rental property market is a major industry and rental housing is by far the biggest property investment class. There are now more than 1.5 million landlords in the UK representing a £500bn investment is bricks and mortar – the industry is 4 times the size of the UK motor industry and contributes over £30bn annually to the UK economy.
Advertising on LandlordZONE®
There are various ways to advertise your products on LandlordZONE®:
Sponsorship – on the site – Topic Zones and our monthly e-mail Newsletter Update
Advertising Banners – top & side plus subject specific Topic Zones
Solus e-Mail Broadcasts – we mail out to our full subscriber database on behalf of advertisers on a daily basis – contact us for details.
Contextual Advertising – ads placed in relation to topics and stories
Products Classified Text Ad Directory – place an entry here FREE
Products Classified Directory – Premium Ads – Company Logo plus generous amount of text.
Features, Topics and Articles – write an article on your area of expertise and get links back to your website.
Associate & Partnering Programmes.
News stories and Press Releases – we can publish your press releases and we can also send out your press releases to our database of property industry media contacts – we cover the whole of the property UK press.
Participate in our Discussion Forum. If you have expertise / qualifications in a property related specialism we always welcome your expertise.
We are always looking for leading product providers for our target groups to sponsor sections of the site.
This is perhaps the most common form of advertising on websites. But with so many sites around and the phenomenon of “banner blindness” you need to not only carefully target your audience with sites which closely match your customer profile, you should also consider other imaginative ways to get your message through – speak to us for help with this.
LandlordZONE® is an ideal advertising media for those companies involved with rental property – products for landlords, property investors, letting agents, tenants and legal advisors.
The encyclopedic content of LandlordZONE® (we have over 500,000 pages), it’s brand awareness in it’s field, and high search engine ranking, offers endless opportunities and value for money targeting for specific products.
Features, Topics & Articles
The LandlordZONE® website covers a whole range of features and topics of specific interest to those involved with rental property.
Discussion Forum and Knowledge Data-Base
We host one of the most comprehensive Discussion Forums on Rental Property in the UK. This forum has grown over the past 15 years to become one of the busiest and best sources of Q &A Rental Property knowledge in the UK.
LandlordZONE® Directory – FREE
The LandlordZONE® Directory is a searchable data-base of contacts for companies supplying goods and services relating to the rental property industry. There are currently over 8,000 suppliers listed on this Classified Directory
A 2-line Entry on our Classified Directory is free of charge for those with websites who are prepared to comply with good trading standards.
An Enhanced or Premium Entry on one of our busy Classified Directory pages is surprisingly cost effective – just ask some of our existing advertisers.
Solus e-Mail Broadcasts – reach our full subscriber database contacts (over 100,000) with a mail-shot of your own design.
The LandlordZONE® UpDate (Email Newsletter) is a monthly publication mailing to our growing list of subscribers and customer / clients – rental property related e-mail addresses in the main, landlords, property investors and letting agents.
The LandlordZONE® Update e-Newsletters are sent out monthly to subscribers only and cancellation is simple with one click. We do not sell or pass on e-mail addresses, we do not sell or share our database with anyone, that’s a LandlordZONE® promise.
The LandlordZONE® Update content is relevant and interesting and focuses on important rental property issues every month.
If you have an advertising message or you have interesting articles of benefit to landlords, we can incorporate these into a LandlordZONE® Update, Press releases or website news articles. Contact us for e-mail advertising details – e-mail or phone 0845 260 4420.
The LandlordZONE® Informer (Email News) is an occasional updater for landlords mailing to our full list of subscribers and customer / clients – each publication issue is available for sponsorship purposes.
We recommend your read our Guide to Solus e-mail Campaigns:
Our Sales Philosophy
Our philosophy is one of offering quality, reliability and value for money to Landlords and Letting Agents in the products and services we associate ourselves with.
We try to ensure that all products advertised have a proven record of good and reliable service for UK private landlords and letting agents.
As far as we possibly can, we insist that all our advertisers match SafeBuy trading standards – giving full contact details on their web sites, though advertising on LandlordZONE® does not constitute a recommendation.
LandlordZONE® is a Safebuy registered web site and we fully comply with their requirements:
SafeBuy Scheme retailers adhere to Sale of Goods Act, EU Distance Selling Regulations, EU Directive on Privacy and Electronic Communications; Data Protection Act 1998; Provide security for credit card transactions; Include physical location and contact details; Display the total price consumers pay; Advise the consumer if ‘cookies’ are used; Not use ‘spam’ for marketing purposes; It is supported by: The Institute of Directors, The Institute of Direct Marketing, The Alliance for Electronic Business, The Office of Fair Trading and the UK Government.
Given the structure of the site, its encyclopaedic knowledge content, comprehensive indexing and search faculties, and its clear plain English presentation, we are able to offer directly targeted advertising on a subject by subject basis – contextual advertising.
Our aim is to ensure that the site contains up-to-date and accurate information for the benefit of our visitors and registered subscribers.
We are totally committed to meeting the needs of our visitors and members to ensure that they remain loyal to the site and its advertisers, and become regular visitors. The LandlordZONE® e-mail Newsletter Update and the LandlordZONE® Informer mailers supports this and provides a constant reminder of our presence and any new information and resources available.
We encourage our advertisers to provide us with full information about their products and services and, if possible, write and contribute articles (we will provide full editorial support and give full acknowledgement and return links) about their own products and services.
LandlordZONE® aims to be the leading UK website providing private investor landlords (residential and commercial) and letting agents with knowledge and information they need to help them build their income, their wealth and above all, have peace of mind!
In addition, LandlordZONE® proves an indispensable resource for residential and business tenants, and property professionals.
Some advertisements placed on LandlordZONE® also appear on:
www.LandlordZONE.co.uk/forums – Rental Property Question & Answer Forums
www.LandlordMONEY.co.uk – Property Finance & Investment web site
www.LandlordDEALS.co.uk – Investment Property Exchange
www.LandlordABROAD.co.uk – For UK Landlords with properties abroad
www.TenantVERIFY.co.uk – Tenant Checks and Referencing website.