Advertising ZONES on LandlordZONE®

LandlordZONE for Rental Property Knowledge
6 November 2006
 
 
 
  The most effective way to reach UK Landlords? LandlordZONE® is the leading UK website for landlords and letting agents.  

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Target Audience

LandlordZONE.co.uk is currently receiving more than 250,000 visits per month (on average over 8,500 pages are viewed every singe day with over 1,000,000 hits) and this traffic volume has grown steadily over the last 5 years. 

Our visitors include landlords and property investors, letting agents and property professionals plus tenants of both residential and commercial properties - mainly UK based, but with an increasing international reach. We are getting an increasing number of ex-pat visitors, owners of UK or international properties, based all over the world.

This makes LandlordZONE® one of the premier means of targeting Landlords, Tenants and Letting Agents: these are traditionally diverse groups and generally quite hard to reach by other means.

Advertising on LandlordZONE® 

There are various ways to advertise your products on LandlordZONE®:

  • Sponsorship - on the site - Topic Zones and Newsletter - LandlordLOG
  • Advertising banners - top & side plus subject specific Topic Zones
  • Products Directory - place an entry here FREE
  • Products Directory - enhanced Ads - Logo plus generous amount of text.
  • Features, topics and articles - write an article on your area of expertise.
  • Associate & Partnering programmes.
  • News stories.
  • Participate in our Discussion Forum as a Topic Expert. If you have expertise / qualifications in a property related specialism.

Sponsorships

We are looking for leading product providers for our target groups to act as sponsors for sections of the site, or to sponsor our Newsletter. This will give maximum exposure to our participating sponsors.

Banner Advertising 

This is perhaps the most common form of advertising on web sites, but with so many sites around you need to carefully target you advertising with those sites which closely match your customer profile.  

LandlordZONE® is an ideal advertising media for those companies involved with rental property - products for landlords, property investors, letting agents, tenants and legal advisors. 

The encyclopaedic content of LandlordZONE® offers endless opportunities to target specific products at rental property owners.

In the main landlords and property investors are a diverse group of high net-worth individuals who are involved in one of the biggest industries in the UK - rental property.

LandlordZONE® offers you an ideal opportunity to specifically target this otherwise difficult to contact group.

Features, Topics & Articles 

The LandlordZONE® site covers a whole range of features and topics of specific interest to those involved with rental property

We offer many opportunities to sell your products through our pages. In addition, advertisers are invited to submit advice articles for inclusion on the site, which is an ideal way to raise your company's profile.

Discussion Forum and Knowledge Data-Base 

We are currently building one of the most comprehensive Discussion Forums on Rental Property anywhere. This will steadily grow to be one of the best sources of up-to-date rental property knowledge with its own searchable data-base.

LandlordZONE® Directory - FREE 

The LandlordZONE® Directory is a searchable data-base of contacts for companies supplying goods and services relating to the rental property industry. 

Entry to our Directory is free of charge for those with web sites of their own and who are prepared to comply with good trading standards.

E-Mail Maketing 

LandlordLOG is our e-mail newsletter which is a monthly mailing to our growing list of subscribers and customer / clients - rental property related e-mail addresses (10,000 - October 2006) in the main, landlords, property investors and letting agents. We are building this data-base at the rate of 5/10 subscribers per day and currently have over 2000 subscribers.

The e-mail newsletters are sent out to willing subscribers only and cancellation is simple. We do not sell or pass on e-mail addresses.

Newsletter content is relevant and interesting and focuses on important rental property issues.

If you have an advertising message, we can incorporate it into a newsletter or you can sponsor an entire newsletter issue. Contact us for e-mail advertising details - 0845 260 4420.

Our Sales Philosophy 

Our philosophy is one of quality and value for money in the products and services we associate ourselves with. We will only advertise or associate ourselves with products or services with, to our knowledge, a proven record of good and reliable service for UK private landlords, tenants and letting agents.

We insist that all advertisers match good trading standards - full contact details - when they advertise on LandlordZONE®, though advertising on LandlordZONE® does not necessarily constitute a recommendation.

Given the unique structure of the site, with its encyclopaedic knowledge base, its fast efficient loading, comprehensive indexing and search faculties, and its clear plain English presentation, we are able to offer directly targeted advertising on a subject by subject, Topic ZONE by Topic ZONE basis.

Our primary aim is to ensure that our site contains up-to-date and accurate information for the benefit of our visitors and registered members. 

We are totally committed to meeting the needs of our visitors and members to ensure that they remain loyal to the site and its advertisers and become regular visitors. The e-mail newsletter supports this and provides a constant reminder of our presence and any new information and resources constantly available.

We encourage our advertisers to provide us with full information about their products and services and, if possible, write and contribute articles (we will provide full editorial support) about their own products and services. 

These articles should be on subjects which will benefit private landlords, or tenants and letting agents, and of course full attribution and acknowledgement will be given, with the opportunity to advertise products and services alongside. See the articles section for examples.

LandlordZONE® aims to be a leading UK web site providing private investor landlords and letting agents with knowledge and information to help them build their income, their wealth and above all, their peace of mind! 

In addition, LandlordZONE® should prove an indispensable resource for residential and business tenants, letting agents and other property professionals.

Advertising Order Form

 

Rates for Renting Advertising Space on LandlordZONE®

Advertising categories – See Topic ZONES and Site Layout

Monthly Cost

Top Banners (Zone 1) – one of up to10 equally weighted rotating top banner ads (468 x 60px) appearing in the home pages and throughout LandlordZONE®, the Forum, TenantVERIFY® and the LandlordLOG™ websites with a listing in the Company Profiles section and in the “hover button” advertisers’ listing links on the bottom of every LandlordZONE® page – gives multiple text links to your site.

£153

Side Logos (Zone 2) - 5 ads (120 x 60px) appearing in the home page (random positions) and throughout the LandlordZONE®, the Forum, TenantVERIFY® and the LandlordLOG™ sites with a listing in the Company Profiles section and in the “hover button” advertisers listing links on the bottom of every LandlordZONE® page.

£147

Side Logos (Zone 3) - 5 ads (120 x 60px) appearing in the home page and throughout LandlordZONE®, the Forum, TenantVERIFY® and the LandlordLOG® sites with a listing in the Company Profiles section and in the “hover button” advertisers listing links on the bottom of every every LandlordZONE® page.

£106

Side Logos (Zone 4) - (120 x 60px) 5 ads appearing in the home page, appropriate Directory Entries (up to 3) and throughout selected LandlordZONE® Topic ZONES with a listing in the Company Profiles section and in the “hover button” advertisers links on the bottom of every LandlordZONE® page.

£86

Side Logos (Zone 5) - (120 x 60px) up to 10 ads appearing in the home page, appropriate Directory Entries (up to 3) and throughout selected LandlordZONE™ Topic ZONES with a listing in the Company Profiles section and in the “hover button” advertisers links on the bottom of every page.

£76

Large Middle Ads (Zones 10,11,12&13) – (232x132px) 4 ads appearing just below the page content on every feature page throughout the LandlordZONE® website with a listing in the Company Profiles section and in the “hover button” advertisers listing on the bottom of every page.

£76

Small Bottom Ads (Zones 14, 15, 16, 17, 18, 19)  - (120x60px) – 12 ads appearing just below the Large Middle ads on every feature page throughout the LandlordZONE® website with a listing in the Company Profiles section and in the “hover button” advertisers listing links on the bottom of every page.

£46

Side Left Ads (Book Zone) ) - (120 x 60px) up to 6 ads appearing in the home page, appropriate Directory Entries (up to 3) and throughout selected LandlordZONE® Topic ZONES just below the Directory listing with a listing in the Company Profiles section and in the “hover button” advertisers links on the bottom of every page.

£98

Side Left Ads (Zone 20, 21, 22, 23, 25 ,25) - (120 x 60px) up to 6 ads appearing in the home page, appropriate Directory Entries (up to 3) and throughout selected LandlordZONE® Topic ZONES just below the Directory listing with a listing in the Company Profiles section and in the “hover button” advertisers on the bottom of every page.

£98

Directory Profiles – enhanced entry profiles  (cheque with order here please) £48 per year

Directory Entry – please provide a link back to the LandlordZONE® web site (one free entry only)

Free
Directory Entries – each additional 2-line entry in the Directory £12 per year
Newsletter Sponsorship – and advertising in the Newsletter - prices on application - 0845 260 4420
For specific requirements, affiliate and partnering arrangements plus other forms of advertising or combinations of the above, please contact us:  0845 260 4420 or e-mail
Logos and artwork to be supplied by the advertiser unless otherwise agreed and specified. All fees are exclusive of advertising agent’s commission
Download the Order Form at: http://www.landlordzone.co.uk/pdf/adform.pdf 
All advertisers should have and maintain full contact details on their web sites - see terms.
Last Updated 14 November 2006

Advertising Order Form

 

Information is not advice - read the terms of use.

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